Whether supported through an outright gift or planned gift, all Red Cross programs are made
possible through the generosity and commitment of people like you. A planned gift to the Red
Cross helps to ensure the future of the services and programs we provide in your community
and worldwide and may further your financial goals.
What are planned gifts… Planned gifts include gifts through your will, charitable gift annuities,
gifts of life insurance, pooled income funds, and charitable trusts.
Bequest
Many of our supporters make charitable gifts by naming the Red Cross as a
beneficiary in their wills.
Life
Income Gift
You irrevocably transfer some assets to the Red Cross now, and in return, you
(and a survivor, if you
wish) receive income for life.
Gift
of Life Insurance
Some of our supporters no longer need their life insurance, that was purchased
years ago to provide
for children or other family members, and donate the policy to the American Red Cross.
Pooled
Income Fund
Your gift of money, marketable securities, or both is invested together with
similar gifts from other
supporters.
Charitable
Lead Trust
Individuals with very large estates can use a charitable lead trust to benefit
the American Red Cross
and pass principal to family members with little or no tax penalty.
Gifts
of Retirement Plans
Your IRA assets will be transferred to a charitable remainder trust, the trust
will provide life income to
the beneficiary, and then an eventual gift to the Red Cross.